I think it's great that on the front page of the recent Columbia Star, the first two articles have to do with libraries! It is very important for librarians and especially library directors to learn a lot about public relations. If you don't know anything about public relations, contact your state library and ask for ideas and help in getting the word out. Learn how to write effective press releases for news media outlets, invite television stations to major library events and programs, and do all you can to get on the agendas of community and teacher organization meetings to get your information out there. Don't just wait for everyone to come to the library, you have to go to them first.
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